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About Me

I’m Karina Frassrand, owner of Throughline. I’m a public health-trained communications expert turned leadership coach who partners with mission-driven professionals to help them find their true voice, step into their potential, and create lasting impact. 

As a coach, I draw on more than a decade of senior leadership experience, and bring a practical understanding of organizational complexity, executive decision making, and the pressures leaders face. I also bring 25+ years of experience providing strategic communications counsel to executives and managing communications for national and international science and health programs. 

I have an MPH in health behavior from the University of Michigan School of Public Health and a professional certificate in leadership coaching for organizational performance from American University.

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Multi-colored books

 

Why "Throughline?"

 

I studied French and comparative literature before I found my way to science and public health. That’s when I first learned what a throughline is—the common thread that runs through a story and drives the main character.

 

Looking for throughlines in the many stories I read taught me to think deeply about what makes people do what they do, identify themes, connect dots, and see the bigger picture.

 

Those skills have served me well over the years. Now, as a coach, I use them to help my clients find their own throughlines, so they can tap into the deeper purpose that links who they are, what they do, and where they want to go.

 

© 2026 Throughline Coaching & Consulting, LLC. Logo and headshots: Kelley Lynch/kelleyslynch.com 

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